I have had the fortunate opportunity to dive into the deep
end, of the Social communications space by meeting what some call a Twitter
Guru. I first met Rich Simmonds at my brother in-laws 50th Birthday bash, an
event where I certainly did not expect to meet such an influential person.
During our conversation I learned that Rich, had written
several books and was a lead influencer in the digital leadership space.
Not self-proclaimed and rather humble about it, but being
one of the Forbes Africa top social influencers and on a recently published
list of the Top 60 social influencers worldwide. Here is the link http://Hereklou.tt/19d3gzslt0owj
Long story short. I enrolled on his course studied his book
"Mug and Tweet" - Social Communication in the Digital Age, engaged
with him on several executive coaching sessions and really developed a good
friendship within a short space of time. Through our engagements, it became
apparent that there are a lot of synergy between the value added by Richard and
Uwin Iwin’s business approach. One thing led to another and before we knew
it,we decided to venture into a new business relationship together, that will
enhance his personal objectives but also add great value to the Uwin Iwin
stable of services to help customers accelerate their own growth objectives.
Innovation in our offerings is essential to keep relevant
and we achieve this by adapting quickly to the needs of customers within the
tumultuous and turbulent market place. Within the digital performance space I
believe many brands, have made the move successfully into embracing the new
frontiers that social media has created. However a big challenge in this space
is identifying a truly powerful way to amplify the digital messaging and reach
in terms of relevant audiences for the brand. Expand offers our customers a
real solution.
As the digital world evolves, so do amplification
opportunities.
If you would like find out more about Expand, feel free to
contact Richard on 0824131604 or email him at rich@uwiniwin.co.za or visit
http://richsimmonds.wordpress.com/expand-amplification/
